Feb 12, 2015

Benefits and Downfalls of the LinkedIn Sales Navigator with Mike O’Neil Listen via Podcast: Background of Mike O’Neil: Mike is the LinkedIn Rockstar. He’s Forbes top 50 social media power influencer, 2 years running, and an internationally acclaimed LinkedIn authority. He inspires audience with vision, energy and style, as you already probably see, using the(…)

Read More

Jan 29, 2015

  Massively Increase Reach and Engagement with Facebook Video Marketing Listen via Podcast:   This is a solo show with Janet where she shares her latest guest blog post on the Post Planner blog.   What Janet discusses: Difference video makes Videos directly uploaded to Facebook dramatically increase reach and engagement. There is a pattern(…)

Read More

Jan 8, 2015

How to Leverage Social Media to Attract Customers with Rick Cooper Listen via Podcast:   Background of Rick Cooper: Rick Cooper is an online marketing and social media trainer. He works with small businesses, business owners who want to generate more leads and increase sales using the internet. Rick is the founder of Social Media Outcomes(…)

Read More

Dec 4, 2014

 Is Facebook Marketing 2015 worth it?   Listen via Podcast: What Lisa and Janet discuss about Facebook: Is it time to give up Facebook? Since Facebook started, you could see everybody’s posts in your News Feed Why are you there in the first place? Cost of Newspapers, Billboards, Yellow Pages… random and not targeted…cost of(…)

Read More

Nov 13, 2014

 What to do INSTEAD of Content Curation with Carol Lynn Rivera Listen via Podcast:   Background of Carol Lynn Rivera: Carol Lynn is a writer, content creator and your go-to person for planning, strategy and ultimately getting your marketing done. As co-owner of Rahvalor Interactive and Web.Search.Social, she builds WordPress sites, manages social marketing, writes(…)

Read More

Nov 6, 2014

Facebook Marketing Updates for Holidays and 2015 with Janet and Lisa Listen via Podcast: In this show we discuss the latest changes on Facebook and ideas to prepare for the upcoming holidays.   Latest Changes on Facebook: Facebook moved the scheduler next to the blue post button (arrows on the button) (DEMO at 9:34) Like-gate(…)

Read More

Oct 30, 2014

9 Ways to Repurpose your Content for Further Exposure Listen via Podcast: This segment is a short mini-lesson by Janet E Johnson. She will walk you through the ways to repurpose your content over and over so you can do less work. This will not only save you time and energy, but will give you(…)

Read More

Oct 22, 2014

Content Curation for Business Owners with Ralph M. Rivera Listen via Podcast: Who is Ralph M. Rivera? He is the founder of Rahvalor Interactive with my wife Carol Lynn. They have a branded service offering called Web.Search.Social which provides web, search and social marketing to small businesses. He is the CTO at Triberr and he teaches(…)

Read More

Oct 15, 2014

How to use LinkedIn Publisher & Linkedin Tagging with Janet E Johnson & Lisa Saline    What we covered in this Show: Where to find the Publisher Tool (little pencil in status update) Publisher is very similar to a status update Difference between Publisher and Status Update Publisher is more robust and it alerts your(…)

Read More

Sep 25, 2014

Quality versus Quantity Content with Keri Jaehnig   Listen via Podcast: Who is Keri Jaehnig? • Top Social Media Campaign for State of Ohio Tourism, 2013 (Managed) • Commendation of Social Media Attainment by State of Ohio Senate, 2013 • Honorable Mention, Small Business Influencer Awards, 2013 • Achieved a #1 ranked answer on Quora:(…)

Read More